Campanella
Specialty Nut Pestos
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+Packaging Design
+Illustration
+Conceptualization
+Art Direction
+Branding and Naming
+Copywriting
+Ad Strategy and Design
+Web Design
Concept: Meet the Nut That
This concept engages audiences by showcasing the distinct qualities of different nuts, demonstrating how they bring out bold new flavors in our pestos. Whether it’s the creamy cashew that "smooths things over" or the spicy pistachio that "brings the heat," the ads invite viewers to learn how each nut makes a truly one-of-a-kind pesto experience, sparking their curiosity and excitement.